Lifelock


Lifelock, the leader in identity protection services, partnered with minor league baseball teams in key markets to promote their services and register new customers.  Minor league baseball reached a key target demographic Lifelock was looking for, particularly family-focused, upper income individuals.  

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By working with eleven minor league baseball teams, Lifelock received advertisements in team souvenir programs, nightly public address announcements, radio play-by-play advertisements, and website banner advertisements. 

 

 

 

 

 

Lifelock, the leader in identity protection services, partnered with minor league baseball teams in key markets to promote their services and register new customers. 

Minor league baseball reached a key target demographic Lifelock was looking for, particularly family-focused, upper income individuals.  

Advertisements
By working with eleven minor league baseball teams, Lifelock received advertisements in team souvenir programs, nightly public address announcements, radio play-by-play advertisements, and website banner advertisements.